Church Relevance’s August 2006 newsletter, The 411 on Culture, has been added to the site.

Culture is the product of life.

Everything you do is driven by culture. Your thoughts, your beliefs, your actions – they are all influenced by culture. It defines you, yet ironically, you define it. Everything you produce will contribute to supporting or redefining your culture. But it is not just about you. You also help shape the culture of every group you are a part of – your family, your church, your community, your country. And in return, they help shape you.

Influence is a powerful thing. If your church can understand how culture is influencing the people you want to reach and in which direction that culture is evolving, your church will be able to minister far more effectively. Understanding culture is not about imitating or mimicking culture. Understanding culture is about understanding people in a way that enables you to minister more effectively to their needs and to reach them in a way that is most responsive to the gospel.

Read More >>

We will be posting articles from Church Relevance’s newsletter a few months after we send them to subscribers. If you would like to receive the latest issues of Church Relevance’s newsletter as soon as possible, you may sign up to begin your free monthly subscription to our newsletter.