The New York Times ran an article today about Teen Mania Ministries hiring Tocquigny as their new ad agency. Since they took the account in February, they have redesigned Teen Mania’s website and been planning major outreach events. Previous clients aided by Tocquigny include Dell, Hewlett-Packard, IBM, Wal-Mart, Cartoon Network, and Nickelodeon. It will be exciting to see the results from Teen Mania’s new partnership.

A growing number of ministries are beginning to realize the benefits of a marketing agency. Ideally, the best situation is having a phenomenal in-house marketing team. However, those lacking their own marketing team can still find success whether using a secular firm like Tocquigny or a ministry-minded firm like Church Relevance’s own Bombay Creative.

Special thanks to As Pulp for highlighting NY Times’ article.