8 Ways Churches Can Use SMS Text Messaging

What is the best way for a church to communicate with its congregation?

There is a good chance it is SMS text messaging. It is a fast way to reach almost anyone.

Consider the alternatives. Postcards and direct mail also reach almost anyone but at slow pace. Phone trees are annoying and impersonal. Email is quick but only reaches the digitally inclined. Social media is like email but with the added handicap of fighting through the clutter. Announcements at church are quite successful but only if it can wait until the next church service.

So how can a church use SMS text messaging?

TextMarks has put together a list of 8 ways churches can use texting.

  1. Inform your entire congregation.
    Send out congregation-wide alerts about events, services, cancellations, room changes, and anything else you need to communicate.
  2. Communicate with a specific group.
    Reach a specific group within your church, such as volunteers, administrative staff, parents, pastors, students, or a Bible study. For example, TextMarks allows each group or ministry to have their own keyword yet still be part of a parent group. This way you can text alerts about upcoming events to the entire congregation but add extra details for the volunteers.
  3. Boost community service.
    One of the most beautiful things about the Body of Christ is the opportunity to be the hands and feet of Christ. When a natural disaster strikes, a food pantry needs filled, or some other need requires attention, text messaging is a great way to rally support and service from church goers.
  4. Request donations.
    Many churches are beginning to learn that offering mobile giving can both increase giving and attract new givers. For example, TextMarks allows you to configure a keyword that users can text to a short code like “41411”, which will then text them a hyperlinked url to your church’s donation page.
  5. Inspire your congregation.
    Text Bible verses or meaningful quotes on a regular or even daily basis to those who subscribe.
  6. Conduct a poll.
    Engage your congregation by taking a poll. Get a pulse on how congregants think and feel. Or even let them help you prepare your next sermon by texting their vote from a list of topics.
  7. Increase attendance.
    Want to make sure people remember to register for classes or even remember to come? Simply add participants to your SMS group and schedule text reminders to go out before the event. Research shows that 97% of people read a text immediately.
  8. Reinforce the sermon.
    Text a Scripture reading the day before a sermon, so that your congregation can prime their hearts for the teaching. And ripple the sermon’s theme throughout the week with timely snippets, quotes, and reminders.

To learn more about what text messaging can do, visit TextMarks.com.

Special thanks to TextMarks for supporting Church Relevance by sponsoring this post.

Measuring the Intangible with 6 Symptoms of Discipleship

Guest Writer: Ben Savage

When you work with church leaders for long enough, you begin to identify common themes and challenges. I have been involved in lay leadership in several churches and have worked with hundreds of pastors over the years, and one thing they all have in common is the desire for people to engage with their church and be transformed by an encounter with Jesus.

Setting the stage for these encounters takes many forms. Each church is unique, but all face a similar challenge:

How do we measure the intangible with the observable?

Spiritual growth and engagement is largely intangible. You can’t measure someone’s growing love for and connection to God using a yardstick. So we look for the outward signs of a disciple. This is not a foolproof plan either; we all know stories of individuals who have outwardly lived “as they should” only to reveal later that there was little to no real connection to the Father.

But one big reason that this approach breaks down is simply that churches don’t have the right tools to get a full picture of someone’s engagement and connection to the church.There are many ways people can live out their faith, but here are six common signs of discipleship:

  • Connection through Prayer
    1 Thessalonians 5:16–18 – Rejoice always, pray continually, give thanks in all circumstances; for this is God’s will for you in Christ Jesus.
  • Engagement in Scripture
    Joshua 1:8 – Keep this Book of the Law always on your lips; meditate on it day and night, so that you may be careful to do everything written in it. Then you will be prosperous and successful.
  • Being Present
    Hebrews 10:25 – Let us not give up meeting together, as some are in the habit of doing, but let us encourage one another—and all the more as you see the Day approaching.
  • Acts of Service
    Isaiah 58:6-8 – Is not this the kind of fasting I have chosen: to loose the chains of injustice and untie the cords of the yoke, to set the oppressed free and break every yoke? Is it not to share your food with the hungry and to provide the poor wanderer with shelter—when you see the naked, to clothe them, and not to turn away from your own flesh and blood? Then your light will break forth like the dawn, and your healing will quickly appear; then your righteousness the LORD will be your rear guard.
  • Investment in Others
    Ephesians 4:11-13 – So Christ himself gave the apostles, the prophets, the evangelists, the pastors and teachers, to equip his people for works of service, so that the body of Christ may be built up until we all reach unity in the faith and in the knowledge of the Son of God and become mature, attaining to the whole measure of the fullness of Christ.
  • Worship through Generosity
    Deuteronomy 16:17 – Every man shall give as he is able, according to the blessing of the LORD your God which He has given you.

Arundel Christian Church, through the use of effective processes and a unifying church management system, measures people’s engagement and discovers effective ways to deepen their involvement.

Measuring the intangible can be tough — especially without the right tools. If you are using disconnected systems to track giving, attendance, and engagement, you might be making it harder than it needs to be. Eliminating data silos in your church can help you gain a fuller picture of an individual’s personal journey and involvement. How are you measuring individual spiritual growth within your church?

For more on this, read the story of three churches that eliminated data silos and increased their ability to engage people, invest in their spiritual maturity, and empower them to participate in ministry.

Special thanks to Church Community Builder for supporting Church Relevance by sponsoring this post.

4 Reasons to Consider Custom Church T-Shirts and Water Based Printing

Real Thread

Growing up most church t-shirts I saw were simply wearable souvenirs commemorating the last youth retreat or something you attended. While this souvenir approach isn’t going away, the potential of a custom church t-shirt has grown to be a valuable tool used for identification, security, professionalism, and promotion.

Let’s look in depth at these 4 areas, sizing tips, and the benefits of using water based printing like Real Thread.

Identification

The larger a church grows the more important it is that attendees are able to identify who can help. Using custom t-shirts helps attendees more easily identify who can answer questions or assist them. This works well for big events, children’s ministry, first-time guests, and emergency situations. A uniform, particularly in a less common color, lets people scan the crowd and instantly know who’s in charge. Or in the case of a youth ministry doing community service, a unified t-shirt lets leaders identify and keep track of their students. But be careful not to get a shirt color that pops at the expense of nobody wanting to wear it.

Security & Professionalism

Particularly in children’s ministry, custom t-shirts provide an extra layer of security. Although improbable, there are rare cases where a predator or parent in a custody battle might try to fake looking a children’s ministry worker. This is easy to do with handwritten, self-adhesive nametags, more difficult with custom printed worker nametags, and very difficult with a custom t-shirt and nametag for workers. Having layers of security is a deterrent in itself. A children’s worker uniform also communicates a sense of control and safety, which is comforting to parents.

Custom t-shirts also provide terrific security and professionalism for church production crews. Behind the scenes of worship services are audio, video, lighting, and stage workers orchestrating the little details and the big picture. While valuable, their role is one to go unnoticed. A black shirt with gray lettering is an excellent way to blend into the shadows while still providing a uniform that says you’re allowed to be running around backstage.

Promotion

A custom t-shirt is a compelling walking billboard when used well. It is a tool worth considering but only with caution. The challenge with using a shirt to build awareness is that the wearer himself will actually influence the message for better or worse. It is a similar effect to churches using window stickers on cars – it builds awareness but coupled with negative feelings if a driver is a jerk. So take care in choosing who will represent you as a walking diplomat.

Real Thread

Sizing

When printing church t-shirts, be sure to get the right sizes of shirts. Going one size fits all by getting all XL shirts for your children’s ministry workers isn’t a good strategy. I’ve seen it done, and it leaves a large portion of your team frustrated that they have to wear a poncho each time they serve. Ideally you can ask each individual what size they prefer, but in the case of unknowns, consider using a tool like Real Thread’s shirt size calculator.

Water Based Printing

Lastly, consider using water based and discharge inks for printing your custom t-shirts.

Traditional t-shirt printing uses plastisol inks that print a plastic ink over the fabric, which limits breathability and is prone to cracking. Water based inks sink into the fabric leaving a long-lasting print that is still vibrant but also breathable, doesn’t crack, and is free of toxic chemicals.

Best of all, water based printing doesn’t have to cost more. Real Thread is streamlined and large enough to be able to offer clients like churches, Google, and VSCO rates on water based printing that are competitive with shops using the cheap plastisol inks. Real Thread has a 15,000 square-foot warehouse in downtown Orlando that handles everything from customer support to product creation under one roof. They’re actually one of the only exclusive water based and discharge ink screen printers in the world.

But where it really gets cool is Real Thread offers specialty printing services like glow in the dark ink, over zipper printing, 4 color processing, tag printing, foil, inside out printing, tonal printing, burnout, and about 90 ink colors.

So the next time you need some custom church t-shirts, remember: design well, print well.

real-thread-shop

Special thanks to Real Thread for supporting Church Relevance by sponsoring this post.