church relevance

How to Promote a Sermon Series Like Fellowship Church

Fellowship Church (Grapevine, TX) is starting a new sermon series this weekend called ineedtochange.com that will challenge people to consider how they need to change for the better. Here 7 ways they are promoting it:

  1. Sermon Website
    They launched a website, ineedtochange.com, where people can post their thoughts and read what others have submitted.
  2. Online Guerrilla Marketingineed2change.com
    The website includes a guerrilla marketing page that equips visitors with downloadable flyers, web banners, and desktop wallpapers to help spread the word.
  3. Short Films
    They created short films to show during the weekend services and on ineedtochange.com.
  4. Promotional Packets
    During weekend services, they distributed promotional packets with flyers, clothing iron-ons, and tips for supporting the sermon series.
  5. Billboards
    They placed billboards around high-traffic areas of Dallas/Ft. Worth and Miami.
  6. Direct Mail
    They notified nearby homes about the sermon series with a mail piece.
  7. E-Invites
    Fellowship Church’s website and ineedtochange.com feature e-invites.

For more church marketing ideas from Fellowship Church, read our previous post about how Fellowship Church marketed the launch of their Miami campus.

[via Creative Leader Newsletter]

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  2. How to market your next sermon series « Paul Peterson
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