churchrelevance.com

Fellowship Church (Grapevine, TX) is starting a new sermon series this weekend called ineedtochange.com that will challenge people to consider how they need to change for the better. Here 7 ways they are promoting it:

1. Sermon Website
   They launched a website, ineedtochange.com, where people can post their thoughts and read what others have submitted.
2. Online Guerrilla Marketing
   The website includes a guerrilla marketing page that equips visitors with downloadable flyers, web banners, and desktop wallpapers to help spread the word.
3. Short Films
   They created short films to show during the weekend services and on ineedtochange.com.
4. Promotional Packets
   During weekend services, they distributed promotional packets with flyers, clothing iron-ons, and tips for supporting the sermon series.
5. Billboards
   They placed billboards around high-traffic areas of Dallas/Ft. Worth and Miami.
6. Direct Mail
   They notified nearby homes about the sermon series with a mail piece.
7. E-Invites
   Fellowship Church’s website and ineedtochange.com feature e-invites.

For more church marketing ideas from Fellowship Church, read our previous post about how Fellowship Church marketed the launch of their Miami campus.

[via Creative Leader Newsletter]