Hillsong’s Magazine-Style Church App

Hillsong's Magazine-Style Church App

Update: Stream the Hillsong Conference (July 2-8) for free via the app

  • View information about upcoming sessions
  • Add reminders for your favorite sessions and receive notifications when they are about to start
  • Keep in mind, Hillsong is in Australia, so you’ll probably need to use these reminders. Use the following calculations to correct for your local time.
    • Pacific + 17 hours (i.e. 16:30 Tuesday Sydney time = 23:30 Monday Pacific)
    • Mountain +16 hours (i.e. 16:30 Tuesday Sydney = 00:30 Tuesday Mountain)
    • Central + 15 hours (i.e. 16:30 Tuesday Sydney = 01:30 Tuesday Central)
    • Eastern + 14 hours (i.e. 16:30 Tuesday Sydney = 02:30 Tuesday Eastern)

Hillsong recently released a magazine-style church app (via iTunes) to aggregate all of their latest news and content from around the globe.

In case you didn’t know, Hillsong is more than just music. In fact, it is a global church with locations in Australia, Cape Town, London, Paris, Stockholm, Kiev, Amsterdam, Moscow, New York City, and more.

Rather than create an app focused around one single location, Hillsong wanted a way to share their story and encourage local churches globally. The finished product is the first magazine-style church app that I’ve come across. Acting a lot like Flipboard, it aggregates content from existing sources such as…

  • Hillsong’s key leadership team’s social streams
  • Hillsong TV (videos and messages)
  • Hillsong Music
  • The collective church blog, “Hillsong Collected”
  • Content centered around global issues of poverty and development
  • You can even stream their upcoming conference (July 2-8) via the app

Equally noteworthy are the things this particular magazine-style church app does NOT have

  • No direct links the Hillsong website
  • No contact information
  • No information about upcoming events
  • No links to donation options

Though they do include basic information about campuses (tap the globe in top left of home screen), Hillsong likely chose to excluded these other items to keep the focus on the global ministry’s brand, mission, and content. It makes complete sense in their context, but would it work well for a local church in a smaller context? Maybe… However, I’d personally consider ways to also provide easy access to some of the surprisingly absent content mentioned above. At a bare minimum, this could be a page with buttons linking to more information on the church’s website (as long as they make it clear that these will take users outside the app).

Not sure if a church app is right for your church? Check out 5 Reasons to Consider a Church App.