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Guts Church Reaches Students with Facebook and MySpace

August 23, 2006 | 5 comments | Church, College Ministry, Marketing, Ministry

guts_facebook_advertisement.jpgPreviously, we’ve discussed the possibility of using Facebook.com for advertising your ministry. And now one church finally has.

Guts Church (Tulsa, OK), pastored by Bill Scheer, has always done their best to advertise their college & career group, Sub30. In fact, they have had a MySpace account for some time now. But I particularly enjoy what they have done to spread the word online about their special event this weekend, Tulsa Fight Night 2006. Catering to local college students, the event offers free food, live music, DJ battles, and boxing for anyone who wants to put on some gloves. To advertise, Sub30 created an event page and bought advertising on Facebook.com.

guts_myspace_event.jpgThey also set up a MySpace profile for the event to help spread the word.

So if you are in Tulsa for the weekend, check it out and enter the ring. And if you are part of your church’s college & career group, consider using online social networking to advertise your next event.

Comments

There are 5 comments for this post.

  1. Ben Dubow on August 23, 2006 9:03 pm

    FYI… At St. Paul’s Collegiate Church (near UCONN) we’ve been using Facebook to advertise for a few months and so far it is very successful…

    Ben

  2. Kent Shaffer on August 23, 2006 9:50 pm

    Ben,

    Thanks for the news! I knew there had to be some other churches that have been taking advantage of Facebook’s advertising program.

    -Kent

  3. Scott on August 24, 2006 5:24 pm

    We explored the idea of ministries using MySpace on an episode of the WorshipHouse Media podcast - it is great to see someone actually doing it. If the tools are there, and they are free, why not use them?

  4. churchrelevance.com » Reaching Old Folks on MySpace on September 24, 2006 8:54 pm

    [...] The research is quite a contrast from the teenie-bopper stereotypes that is typically assumed to make up the over 100 million MySpace users. Although MySpace has its share of negatives, some ministries are learning how to use the social network to reach new people. However, the ministries doing so seem to be youth groups or college & career groups like previously mentioned Guts Church (Tulsa, OK). Yet the above statistics clearly show that roughly 52 million users are over 35 years old. Yes, there are some ministries catering to this demographic on MySpace, but there is still a huge vacancy in the opportunity to reach them. [...]

  5. churchrelevance.com » College Papers May Be a Golden Key to Reaching Students on November 29, 2006 2:12 pm

    [...] Advertising on Facebook isn’t the only way to reach college students. Your church may want to consider advertising in the college paper too. [...]

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